Salted eggs get new color
In this southwestern farming town, salted eggs colored peach are making brisk sales. They are not too salty but have “oily” egg yolk, which consumers of maalat na itlog look for.
Locals attribute the peach color to the natural ingredients like atsuete used in coloring the salted eggs.
Production of the unique salted eggs started a few years ago when the municipal government led by Mayor Roberto Agcaoili launched a duck dispersal program as alternative livelihood for residents of the town’s 33 barangays.
As production of the peach-colored salted eggs increased, Agcaoili’s doctor-wife Crispina, president of the town’s Isabela Green Ladies Organization, said they decided to put up a livelihood arm for the farmers’ wives, the Pag-asa Bayanihan Association.
From around 2,000 salted eggs a year ago, production has grown to more than 5,000 daily, and still increasing, making the community-based venture to be San Mateo’s contribution to the “one-town, one-product” program of the Department of Trade and Industry.
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