Kiehl's gets sweeter the second time around

MANILA, Philippines - What began as a family affair in New York’s East Village over 150 years ago has transformed itself into a cosmetic and pharmaceutical pioneer and institution — Kiehl’s. Its products have ensured its longevity with tried-and-tested formulas, and the company now reigns supreme when it comes to beauty and skincare — and it’s attracted quite a celeb following, too. Gwyneth Paltrow, Charlize Theron, John Mayer and Sarah Jessica Parker are just some of Hollywood’s elite who swear by Kiehl’s products.

Now that their second boutique has opened in Mall of Asia, all the more reason to join the ranks of its celebrated fan base, and be a part of the Kiehl’s tradition by scooping up some of its iconic products.

Lip Balm #1

The answer is yes, there is a Lip Balm #2. Shortly after the introduction of Lip Balm #1, Kiehl’s created and introduced a Lip Balm #2, designed to be opaque, with a silver color in order to provide physical sun block, but it was ultimately short-lived — as customers felt it looked a bit too dramatic on the lips.

As Kiehl’s most well-known and beloved formula worldwide, this is one pleasure on the lips that won’t go to your hips.

Original Musk Oil

This “cult classic” immediately became a signature of many Kiehl’s customers — both male and female — and is classic enough to earn a slot in the Smithsonian Museum’s collection of American Pharmacological products. The legend of Kiehl’s Original Musk Oil says that the formulation was deemed “too sensual” for the times and was stashed away in a vat labeled “Love Potion” in the basement — in the deep, dark recesses of the Kiehl Pharmacy at 109 Third Avenue in New York City. The vat was not opened again until 1958, at which time a store renovation took place, and was finally introduced to Kiehl’s customers for the first time in 1963.

Creme De Corps

Original Creme de Corps body moisturizer has been a favorite preparation among Kiehl’s cherished patrons for decades. Rich in skin-nurturing ingredients ideal for hydrating dry skin, this elegant, buttery body cream leaves skin tone and texture extraordinarily supple and smooth.

Creme de Corps derives its golden yellow color naturally from the antioxidant-rich Beta Carotene. It takes a bit longer to be absorbed by the skin, but Kiehl’s addicts swear it’s worth the wait.

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Kiehl’s is available at the following locations: 2nd Floor of the Main Mall of SM Mall of Asia, Pasay City, tel. no: 659-7698 andGround Floor of Greenbelt 5, Makati City, tel. no: 728-9561.

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