MANILA, Philippines - Success in the showbiz industry, it might be said, is rare. So what is popular local actor John Lloyd Cruz’s secret to becoming one of the most sought-after and successful stars of his generation?
While one might think the actor climbed his way with much ease, wise decisions – coupled with perseverance and dedication – has been the matinee idol’s key to success. From his small screen beginnings as Junie in teen drama Gimik, John Lloyd has risen to the star he is today – winning accolades and praise for his acting skills, including the Gawad Tanglaw Best Actor award. This year in fact, his latest movie, Miss You Like Crazy opened to 1.8 million viewers and made P18 million on its first day.
Never backing down on his commitments, John Lloyd consistently performs well with every role he plays, getting back on track despite intrigues – and even getting sick. Whether for personal responsibilities or work obligations, he has depended only on Biogesic to relieve him of headache or fever.
Even with the challenging roles and the toll fame takes on his private life, John Lloyd stays afloat by keeping his cool and choosing the best way in handling every situation. The actor has always been careful and wise about the choices he makes – most especially in the medicine he trusts.
And endorsing Biogesic to adults and Biogesic for Kids to children was a decision he made because he trusted the brand. “With everything I have gone through and the difficult decisions I had to make in this industry, endorsing Biogesic, was actually one of the easiest and best choices I have ever made,” he shares.
Having proven how effective and safe Biogesic is from then until now (his mom gave him Biogesic for Kids when he was a kid), he continues to trust and take the headache and fever reliever – even on an empty stomach. And like him, John Lloyd wants everyone to not just settle with what’s available. Instead, he wants people to make the best choices in life.
All of his hard work has paid off since then: apart from a string of successful projects and earning the Guillermo Memorial Award for being the Blockbuster King for three years in a row, John Lloyd has the privilege to inspire millions of Filipinos here and all over the world to work hard, reach your dreams and always stay true to the Filipino value of caring for your loved ones. And just like his career, John Lloyd and Biogesic’s relationship still grows stronger, from 2007 up until today.
“I find it exceptionally rewarding to represent a brand that I actually believe and trust. My partnership with Biogesic has not only helped me get back to my commitments during headache or fever bouts, it has also given me many opportunities to meet and inspire my fans, like in the recent special screening of Miss You Like Crazy hosted by Biogesic,” he adds.
Indeed, John Lloyd is here to stay — hindi aatras in his efforts to entertain and encourage all to reach their best. And with Biogesic, anchored on the values of being safe and effective, we can all expect him to continuously inspire millions of Filipinos for years to come. Ingat!