MANILA, Philippines - Samsung Electronics Phils. Corp recently announced the arrival of its new range of air conditioners. Unveiled recently at Whitespace, business partners and special guests were welcomed by Samsung Electronics Phils. Corp Consumer Electronics sales director Antonio Mauricio, marketing director Glenn Glinoga, business advisor DJ Kim, head for Digital Air-solutions Business Team King Pandi, product manager Brian Beltejar and Marcomm managers Paulo Del Rosario and Yasmin Marquez.
After the welcome remarks of Mauricio, Pandi shared with guests the vision of Samsung Digital Air Solutions followed by the introduction of the 2010 Samsung Digital Air Solutions product lineup highlighting the Samsung New Crystal S-Inverter Air Conditioner.
The Crystal series is equipped with Samsung’s proprietary Micro Plasma Ion (MPI) that enables A/Cs to inactivate the likes of dust mites, mold, fungi, and allergens, and such fast-spreading, life-threatening airborne infections as the H1N1 virus and SARS. With the seal of approval for the removal of airborne allergens from the British Allergy Foundation, consumers can breathe easier with the Samsung Crystal S-Inverter air conditioner.
In addition to its advanced features, Samsung’s new Crystal series boasts a luxurious design with high-gloss panel available in refreshing colors to match any interior. The model is accompanied by an ergonomic and innovative remote control with soft-touch button and easy-view display in a convenient and lightweight design that fits snugly in the palm of your hand.
Multi-awarded TV host Daphne Paez hosted the launch. Dinner was then served with featured bossa nova queen Sitti serenading the guests with her brand of soothing music. Samsung guests were treated to a raffle of the Samsung Virus Doctor.