MANILA, Philippines - Every French woman uses it,” says Bruno Hostelet, Asia/Pacific regional director of Bioderma, a French skincare brand. “You can find a bottle of Sensibio in every bathroom in France.”
The claim is not without basis. Here’s the statistic: 12 bottles of Sensibio H2O are sold every minute around the world. That is one bottle sold every three seconds! Celebrities, actresses, models and top makeup artists are known to be loyal users.
Bioderma Sensibio H2O Miscellar Solution is a non-rinse skin cleanser that is both gentle and effective. It is an efficient makeup remover without causing dryness or irritation.
“It’s effective even on water-proof makeup,” Hostelet notes. “It also soothes and strengthens the skin, making it more resilient. For the acne-prone and blemished skin, there is Bioderma Sebium, which “acts on the biological causes of acne. It provides optimal hygiene and treatment solution for combination to oily skin.”
Sensibio and Sebium are just two of 70 Bioderma skincare products sold in 80 countries worldwide. Founded by pharmacist and biologist Jean-Noel Thorel some 35 years ago, Bioderma pioneered in skincare “that not only corrects skin disorder, but also acts on the skin’s natural biological processes so the skin could naturally restore itself,” Hostelet explains. “Bioderma formulas reproduce and restore the skin’s natural biological mechanism. This is the principle of biological mimetism. Bioderma mimics the way your skin naturally takes care of itself. Call it self-help for the skin. ”
It was Jean-Noel Thorel who said, “When skin suffers, more than treating it, it should be taught to live according to its natural biology.” Bioderma developed an innovative approach to each skin type and skin disorder based on dermatological biology.
“We study how the skin works,” Hostelet says. “Bioderma’s extensive and long-standing research has led to the understanding of the skin’s behavior and its original functioning. At the core of its formulation principle is the commitment to provide natural biological ingredients that support skin.”
This is their mission statement: “Biology at the service of Dermatology.” Bioderma has three research centers in France. It owns over 50 international patents. It has created a wide variety of creams and cleansers for skincare, not only for the face but also for the body. Bioderma products are hypoallergenic and paraben-free.
For damaged and irritated skin, Cicabio delivers rapid wound repair as well as aesthetic skin repair. It also relieves skin discomfort. For sun protection, Photoderm’s exclusive patent formula provides optimum protection for skin cells. This is the first patent which biologically activates the skin’s natural sun defence. It prevents photo-aging and reinforces the skin’s natural defense systems. Sensibio Eye Contour Gel hydrates the skin and softens the lines and wrinkles as it reduces puffiness around the eye area, while Atoderm Levres is a restorative lip balm for dry, chapped and damaged lips.
Time was when those in the know could get their supply of their favorite Bioderma products only when they traveled abroad. Not anymore. Bioderma skincare products can now be found in Watson’s stores in the Philippines.
Beauty, as they say, should not only be skin-deep. It’s what’s inside, beyond the surface, that counts. Nonetheless, physical beauty cannot be easily dismissed. And it all starts with healthy skin.