A cool gig by Ipanema in Bora

MANILA, Philippines - Ipanema recently made a splash in Boracay at the year’s biggest event — the Nestea Fit Beach Volley National Circuit ’09.

The brand’s buttery-soft material and wide selection of trendy styles make Ipanema the most fashionable and comfortable accessory while watching Nestea Fit’s action-packed beach volley games and hot fashion shows, partying with celebrities, or simply taking a stroll on the white-sand beach.

Made famous by Brazilian supermodel Gisele Bundchen, Ipanema brings the best consumer experience through its range of fun, fashionable flip-flops that complement an active beach lifestyle.

“The partnership between Ipanema and Nestea Fit is ideal, since Ipanema comes from a land where beach volleyball is one of the most popular ball games,” says Patxi Elizalde, managing director of ELRO Commercial and Industrial Corporation, the official distributor of Ipanema in the Philippines.

“And to add more color and excitement, we are soon launching Ipanema Premium, a new line that will evoke the fun, fashionable spirit of Brazilian beaches,” concludes Elizalde. 

Ipanema flip-flops are available at leading malls nationwide.

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