MANILA, Philippines - There is no denying that Anne Curtis is one of the Philippines' most beautiful faces and is an absolute crowd darling. During Avon's launch of its New Make-Up Collection, Anne the brand ambassador shared some of her beauty philosophy when it comes to make-up.
Earlier in the night, Bob Briddon, Avon SVP and President for Asia Pacific and Philippines, called the brand a “company that champions true beauty and excellence in all aspects of life,†creating innovative beauty products that make women beautiful.
The collection was unveiled with three gorgeous models taking the stage showcasing Avon’s expressive range of Ultra Color Lipstick, Ultra Glazewear Lip Gloss, and True Color Eyeshadow Quad shades that reveal the most eye-popping colors, most brilliant shine, and most captivating lips.
Avon New Product Innovation Director Lisa Lamberty, Avon Brand Ambassador Anne Curtis, and Avon Global Celebrity Make-up Artist Lauren Andersen
Avon Global Celebrity Make-up Artist Lauren Andersen and New Product Innovation Director Lisa Lamberty, who both flew over from New York to help launch the new collection, pointed out the products’ greatest asset – its True Color Technology which boasts vivid colors that stay true to what one sees in the packaging.
The result of careful study and research, Avon’s latest make-up line is designed with every skin tone in mind, and offers a spectrum of rich hues and luxurious textures. Formulated with True Color Technology, the anthology allows pigments to showcase their brightness and vividness, delivering ultra-wearable, high-impact color.
Lauren, whose work has been seen on Hollywood’s red carpet and in many US magazine editorials, presented three looks for the new collection: Color Fantasy, Flushed with Beauty, and Smoky Eyes – which she demonstrated live during the event.
Capping off the evening was the premiere of Avon's new television commercial featuring Anne herself.