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Business

RHR partners with Duty Free Philippines to support tourism growth

Richmond Mercurio - The Philippine Star
RHR partners with Duty Free Philippines to support tourism growth
From left: RHR director of Marketing Genny Puno, RHR senior vice president and business unit general manager Barun Jolly, DFP chief operating officer Joel Cinco, and  Richard Clarin, DFP deputy chief operating officer at the contract signing between Robinsons Hotels and Resorts and Duty Free Philippines.

MANILA, Philippines — Robinsons Hotels and Resorts (RHR), the hospitality arm of the Gokongwei family’s Robinsons Land Corp., is teaming up with Duty Free Philippines to support tourism growth in the country.

The partnership extends exclusive hotel privileges to members of the Duty Free Philippines loyalty program, strengthening access to accommodations in RHR’s growing nationwide portfolio.

RHR senior vice president and business unit general manager Barun Jolly said the collaboration allows the company to introduce more travelers to its diverse portfolio of brands and destinations, helping them discover accommodations that best suit their needs.

“At Robinsons Hotels and Resorts, we continuously seek meaningful partnerships that support the growth of tourism while enabling us to offer more targeted value, including special perks for Duty Free Philippines loyalty members,” Jolly said.

RHR said the partnership offers members added flexibility and value in how they plan and enjoy their travels by linking Duty Free Philippines’ loyalty program with its network of hotels.

RHR is the most geographically diverse hospitality group, with 30 properties across 20 cities and municipalities nationwide. 

The company’s versatile portfolio consists of 10 brands, ranging from ultra-luxury to essential value.

Duty Free Philippines loyalty members can enjoy discounts at RHR’s homegrown brands Grand Summit Hotels, Summit Hotels and Resorts, Go Hotels and Go Hotels Plus, as well as Crowne Plaza Manila Galleria and Holiday Inn Manila Galleria.

“This alliance strengthens our loyalty program by expanding the range of exclusive perks available to our Balikbayan Plus Cardholders and Premier Club Cardholders – specifically, access to special rates at participating properties of Robinsons Hotels and Resorts,” Duty Free Philippines chief operating officer Joel Cinco said. 

“By extending these benefits into the hospitality space, we are able to offer greater value and flexibility – enhancing how our members plan and experience their journeys,” he said.

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