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Telecoms

Touch-screen organizers with broad appeal

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Sony Ericsson has launched a new generation of phone: touch-screen organizers with a broad appeal.

The G700i and G900i phones are essential tools designed to organize the lives of all those with busy schedules to juggle, both at home and at work.

The G700i is a personal organizer in the pocket that keeps one’s contacts, calendars, notes, pictures and favorite websites all in one place and just a fingertip away. Touch and go.

The G900i has all the functions of the G700i with the added features of a unique new 5.0-megapixel Touch Auto Focus camera, touch photo album and editor — perfect for those looking for a one-touch media experience combined with their organizer.

“Sony Ericsson is delivering touch-screen and innovative organizer capabilities to a wide audience without compromising on the size or shape of the phone. Both the G700i and G900i have regular keyboards and are no larger than a regular phone,” says Martin Winkler, director for global marketing and head of multimedia Web at Sony Ericsson.

“These phones are ideal for users who are only interested in making their lives simpler. It’s not about technology for the sake of it,” he adds. Access the calendar, reach family and friends and scribble and save your notes on the phone. With the G700i, the user can jot down a note on the screen with a stylus, just as he would with a pen on paper, and save it on his phone’s desktop to remind him — just as he’d stick a note on the fridge.

One can even draw a map to the local shop or doodle personal notes to send them to loved ones. Holding everything that is important wherever one goes, the G700i is the most natural way to manage life. There’s no longer a need to have one’s home calendar separate from work – it works with you, the way you do. 

With the G700i one can enjoy touch-screen text input, Web surfing, calendar and phone navigation. Want to contact someone at home? Just touch the relevant name in the phonebook and all of the various contact options will appear onscreen. It’s instantly intuitive messaging. One can even browse the photo album using the tip of your finger.

The G700i also has dedicated keys for messaging, notes and a key lock on the side of the phone. All it takes is one press to unlock.  

The G900i’s 5.0-megapixel camera lets the user take print-quality photos and share them with friends and family straight away.  

Frame the shot and decide where you want to focus the camera by simply touching the screen. Also, with Camera Multi-Shot, hold down the camera key and take as many pictures as you like.

Scroll through all of the photos on the phone with touch control and even edit them there with the Touch photo album and editor.  

Got a moment to surf? Access favorite Web pages in a Wi-Fi hotspot and view them on the large 2.4” display. Use the stylus or the finger to zoom in or pan around the page.

With barely a moment to spare, get RSS feeds direct to the phone for the latest updates, news, football scores or whatever one is into.   

The G700i will launch in silk bronze and the G900i in dark red and dark brown. Both are UMTS 2100 and GSM/GPRS 900/1800/1900 phones that will be available in selected markets from the second quarter.

CAMERA MULTI-SHOT

G700I

MARTIN WINKLER

ONE

PHONE

SONY ERICSSON

TOUCH

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