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Technology

Toshiba brings new generation of TVs, PCs to the Philippines

- The Philippine Star

MANILA, Philippines - Toshiba Philippines Inc. demonstrated last week the power of its tagline, “Leading Innovation,” with the launch of its new generation of products for the Philippines: leading-edge, large-screen, glasses-free 3D TV; a new Power TV series; and a new generation of notebook PCs, including the Z Series Ultrabook.

The company also introduced its new brand ambassador for the Philippines, Solenn Heussaff.

TV

In its new line-up of state-of-the-art TVs, Toshiba unveiled the breakthrough 55-inch REGZA RZ1, the first large-screen, glasses-free 3D TV to be launched in the Philippines.

Equipped with a Quad Full HD screen, the REGZA RZ1 provides viewers with a totally immersive 3D TV experience and can also deliver 2D content with four times (quad) Full HD resolution.

Toshiba also introduced the latest advances in its innovative Power TV series, a line-up of LED TVs that make full use of Toshiba’s new REGZA Engine to provide outstanding picture and sound quality.

In particular, the 23-, 32-, and 40-inch models in the new PB200 series deliver maximum performance with minimum power consumption while featuring slim, attractive designs.

PC

Toshiba also revealed its new generation Z series Ultrabook — the Portégé Z930.

Weighing only 1.12 kg, the Portégé Z930 is not only the world’s lightest 13.3-inch Ultrabook ever, it also combines the ease-of-use and performance of a laptop with the wake-up responsiveness of a tablet.

Only 15.9-mm high, this new Ultrabook features a slim design with a durable magnesium alloy chassis; a battery life of up to eight hours; and all the power and fast, easy connectivity of a comprehensive selection of full-sized ports.

Also in the line-up is the new gaming flagship laptop, the Qosmio X870. This new laptop is designed with the needs of the demanding power-gamer in mind and offers a blend of pure gaming performance, excellent picture quality and a vibrant sound experience.

Powered by third-generation Intel Core and latest NVIDIA graphics processors technology, the Qosmio X870 comes with a 3D-enabled 17.3-inch Full HD display supporting the latest NVIDIA 3D Vision active shutter glasses.

“Power-users have grown accustomed to a high level of performance, power, and style from Toshiba’s Qosmio line,” said Michael Mondragon, general manager of Toshiba (Philippines) Inc.

“Whether it’s the latest graphics processors, new stylish designs or innovative smart technologies, we are dedicated to bringing it all to our customers, providing them with the power and speed required to take on the most demanding tasks and graphics-intensive applications with ease,” Mondragon added.

Other notebook PCs unveiled by Toshiba included the new Satellite L, Satellite C, Satellite M and Satellite P series. Powered by the latest generation of processors and with state-of-the-art, high-speed data interfaces, all laptops in the Satellite series excel in fulfilling the most demanding business needs. The new series offer both 14- and 15.6-inch displays.

Explaining the thinking behind the new products, Tomoyasu Yamamoto, CEO and president of Toshiba (Philippines Inc. said, “We at Toshiba are constantly innovating and exploring new technologies that allow us to provide consumers with stylish and functional products. In addition, by enhancing awareness of our brand, we hope more consumers will make Toshiba their choice.”

New brand ambassador

Adding more sizzle to the launch was the announcement of Toshiba’s new brand ambassador for the Philippines, popular actress and model Solenn Heussaff.

As the official brand ambassador for Toshiba in the Philippines, Heussaff will be featured in Toshiba advertisements for notebook PCs, TVs, and home appliances in the major media.

Toshiba chose her as its new brand ambassador because her alluring combination of a fresh image and sophisticated character reflects qualities that Toshiba brings to its products — providing a close-to-the-heart appeal for the Philippine consumers. Her undeniable style and real talent is the perfect match for Toshiba’s innovative and technologically advanced products.

Heussaff shared how happy she was to work with Toshiba: “It’s a great honor to be chosen as the brand ambassador for Toshiba in the Philippines. I know Toshiba products are stylish and technologically advanced, and they embody the kind of life I want to lead. It is this link between me and Toshiba that makes me feel closer to the brand.”

As one of the world’s leading electronics companies, Toshiba continues to provide its customers in the Philippines with the latest technologies and innovative products.

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BRAND

NEW

PHILIPPINES

POWER

QOSMIO

SERIES

SOLENN HEUSSAFF

TOSHIBA

ULTRABOOK

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