MANILA, Philippines - Traders Hotels has launched a new, bilingual English/Chinese crowd-sourced smart ideas platform in line with its brand DNA to assist business travelers in their day-to-day dealings and travel experiences.
The platform, at www.beready.net, offers advice and practical tips on travel, technology, work and innovation for the manager on the go. Easy-to-read summaries let the reader decide the content that is important to save for future reference and short and snappy articles condense indispensable advice in bite-size format to keep it simple and straightforward.
The combination of usable and user-tested solutions does not require lengthy downloads or interpretation. The platform will also be available as apps for the iPad and smartphones such as the iPhone and Android for readers on the go in the near future.
“Traders Hotels are for savvy executives who spend a lot of time on the road and need everything at their fingertips to get ready for tomorrow,” said Kent Zhu, group director of sales and marketing.
“BeReady exists for the business traveler and is designed to bring pertinent solutions in technology and business to change the travel experience of the modern day road warrior,” Zhu added.
Carefully curated by editorial director Ian Lyons, www.beready.net offers helpful tips for the smart traveler such as “How to efficiently navigate Beijing during peak hours,” “Securing your mobile devices” and “How to find a prepaid SIM (with data) in Hong Kong Airport.”
Updated daily and with consumer and independent reviewer input, the platform will aggregate “Need to Know” highlights to provide accurate, compelling information in one place in one simple step.
A short navigational video of www.beready.net can be viewed on http://s3.amazonaws.com/bereadyvideos/navdemo_05.wmv.
Traders Hotels are located in Abu Dhabi, Beijing, Changzhou, Dubai, Hong Kong, Kuala Lumpur, Male, Manila, Penang, Shenyang, Singapore and Yangon, with scheduled openings in Jahore Bahru (Malaysia) Doha and Chennai.