GMA to lead CCAP honorees in confab

MANILA, Philippines - The Contact Center Association of the Philippines (CCAP) will award four individuals who have contributed the most to the development of the Philippine call center industry, led by President Arroyo, during the upcoming CCAP Annual Call Center Conference & Expo 2009.

The event with the theme “Navigating Through the Global Crisis” will be held on July 15-16 at the SMX Convention Center in Pasay City.

The other honorees are Sen. Mar Roxas, former senator Ramon Magsaysay Jr., and Philippine Economic Zone Authority (PEZA) Director-General Lilia de Lima.

The CCAP is the country’s official trade group for outsource and in-house contact centers, representing 55 companies and accounting for more than two-thirds of all contact center seats and full-time employees nationwide.

President Arroyo is recognized for her administration’s full support for the call center industry through the development of the country’s telecommunications network, the creation of the Cabinet-level Commission on ICT for ICT policy formulation and implementation, the development of human capital to provide the world-class workers needed for the industry to grow, and the expansion of the Cyber Corridor to span across the entire archipelago.

Roxas and Magsaysay are cited for their early support for the call center industry while De Lima is acknowledged for making it easier for call center operators to invest and locate in the country.

The CCAP Annual Call Center Conference & Expo 2009 is the flagship event of the contact center industry, which attracts around 6,000 executives, managers, supervisors, and agents of outsource and in-house contact centers.

Now on its fifth run, the convention, exhibit, and job fair features more panel discussions with CEOs, analysts, economists, support sectors, and call center agents; 32 new conference topics on operations, human resources, technology, and career development; a new conference track for call center startups called Call Center 101 Plus; more booths at the expo with the latest products and services; and a bigger job fair with more job openings.

Interested parties may contact the CCAP Secretariat at 889-7763 or 886-4407 and 844-8341 (telefax) or e-mail at events@ccap.ph.

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