How to achieve maximum lighting at reduced cost

During these times of severe economic difficulties brought about by soaring fuel costs due to the unabated increase in crude oil prices in the world market, the first thing to be directly affected by any energy conservation measure — whether voluntary or mandatory — is, of course, our consumption of electricity, considered as a major lifeline in our daily activities since it energizes our homes, offices, schools and industries.

An important area where one can achieve big savings in electricity cost through the efficient use of electricity and substantial cut in its consumption, but without entailing sacrifices in terms of comfort, efficiency and productivity, is in lighting usage — whether in homes, business offices or commercial and industrial establishments.

Maxilum, Inc., a pioneering 25-year-old Filipino company that produces supplies vacuum metalized lighting fixtures, has achieved a major breakthrough in energy conservation through significant wattage reduction in the already energy-efficient fluorescent lamp with its patented aluminum reflectorized lighting fixtures.

Studies show that an average fluorescent lamp with a 40-watt rating actually has an electricity consumption of 53 watts and emits a high iridescence. Multiplied by three to four lamps in hundreds of lighting fixtures in an office building or a manufacturing plant that operates for 10 hours, their electricity consumption can definitely be staggering.

"The Maxilum formula in energy savings is very simple," according to Luisito A. Figueroa, Maxilum, Inc. founder and president. "All it would take is to reduce the number of operating fluorescent lamps in a lighting fixture without necessarily lessening their illuminating capacity through the use of customized lighting reflectors."

Figueroa pointed out that by utilizing two fluorescent lamps instead of four or three, one instead of two in a lighting fixture, a dramatic savings of 50 percent in electricity cost can be realized without any sacrifice in illumination level.

Lessened fluorescent light usage will not necessarily result in lower percentage of illumination, though, but, on the contrary, even increase illumination level and bring out the true, authentic colors of the objects being lit because of the low iridescence emitted by the patented Maxilum process in the reflectors.

For inquiries on the energy-saving features of Maxilum reflectorized lighting fixtures, call 533-4626 to 533-4627.