Bumper to Bumper Sinulog to showcase innovative fuel product

Total Excellium a proud partner of the Philippine’s biggest automotive lifestyle event

(Cebu, Philippines) — A world leader in the petroleum industry and the biggest automotive lifestyle event join forces as the country’s biggest car show invades the Queen City of the South for the Bumper to Bumper Sinulog on January 15 and 16 at the SM Seaside City.

“We are excited to bring the best of the best in the automotive industry to car lovers and enthusiasts in the progressive city of Cebu. It’s always a wonderful opportunity to see people from different walks of life come together to celebrate a common passion,” muses Jonathan Chio, CEO of Ladder Events Production.

Chio is also pleased to announce the longest-running car show’s partnership with oil and gas giant Total Philippines. “We are thankful to TOTAL Philippines for its support to the Philippine automotive industry as well as to the Bumper to Bumper Sinulog event. The company has always been at the forefront of research and technology development on products that cater to the needs of car owners. It is our pleasure to forge a partnership with them.”

Featured at the Bumper to Bumper Sinulog event is the TOTAL Excellium, a Euro 4-compliant fuel product that cleans and protects engines from the first gas-up. The company’s latest innovative fuel product promises fuel efficiency, engine protection, and less emissions.

“TOTAL Excellium is developed to put the customer’s driving experience right at its core. It features three advantages in one efficient formula,” proudly says Christophe Wittmann, TOTAL Philippines’ Vice President for Retail. “Total customers in the Philippines can breathe new life into their cars with this innovative formula, a premium motor fuel that is both vailable in premium gasoline and diesel.”

According to Mr. Wittmann, the Bumper to Bumper car show is the perfect platform for TOTAL Philippines to showcase its premium offerings to Filipino consumers. “B2B is the only car show in the country to bring the best of the best in the automotive industry to 11 key cities across the Philippines, including Cebu. This enables us to educate the motoring public about the many benefits of TOTAL Excellium.”

Wittmann adds, “It is also in this manner that we are able to share in our customers’ passions as reflected in our desire to continually provide products that real people can truly use and appreciate.”

Total is the fourth largest integrated oil and gas company in the world, with activities in more than 130 countries. Its close to 100,000 employees put their expertise to work in every part of the industry – exploration and production of oil and natural gas, refining and marketing, new energies particularly solar industry, trading, and chemicals. With more than 15,500 Service Stations in 65 countries, over four million Total customers are served every day all over the world. Total is working to help satisfy the global demand for energy, both today and tomorrow.

TOTAL in the Philippines

In the Philippines, Total has built a strong presence since it entered the market in 1997. It is engaged in the importation, distribution and marketing of refined petroleum products – fuels, LPG and lubricants – and special fluids. The company owns and operates two oil terminals, and a fast-growing network of service stations. It also has investments in satellite fuel depots in strategic locations in the country and is a co-owner of SunPower, the second largest solar power company in the world.