Chevrolet Philippines unveils 'Go BIG Go Colorado' campaign

MANILA, Philippines – Over the last couple of years, the Philippines has experienced the most unpredictable weather patterns and climate changes that led to flash floods, landslides, and other serious calamities. Hence, the local market has turned their heads to high stance vehicles like pickup trucks to ride out the country’s ever so changing conditions.

With the peak of the rainy season now at hand, Chevrolet Philippines – The Covenant Car Company Inc. (TCCCI) – launched their “Go Big Go Colorado” campaign to address the market’s demand to own a power-packed, reliable, and affordable pickup truck, with its best-in-class 800mm or 2.6ft water wading capability, that can see them through the harshest weather conditions and roughest terrains- the Chevrolet Colorado.

Big on Power

The Chevrolet Colorado offers great power to those who want and need it. But as they say, with great power comes great responsibility. And like any superhero, this vehicle lives up to what an ideal super pickup truck ought to be in terms of power and torque while taking full responsibility for all its might.

Fitted with a Common Rail Direct Injection System( CRDi)  and a Variable Geometry Turbocharger with intercooler (VGTi,) the Colorado’s powerful Duramax turbo-diesel engine provides an optimal boost through a wide RPM to deliver maximum power and torque for the rough and tough daily challenges and business needs. Capable of carrying over 1 ton of payload or hauling 3.5 tons of cargo, the Colorado’s got what it takes to be any rider’s trusted super truck anytime, anywhere and any weather or road condition to transport, heave, and deliver hefty loads without sacrificing optimum performance.

Big on Reliability

The Chevrolet Colorado offers a dependable road companion to those who need one, as it is built with a remarkable suspension system and an 8-point cross-member configuration matched with high ground clearance that allows the Chevy pickup truck to go through rough, tough and uneven terrains confidently. Worry less about unexpected weather conditions of the metro with the Colorado’s best-in-class 800mm water wading capability at a maximum speed of 7 kph.

The Colorado 4x4 variants are also equipped with a shift on-the-fly control system that can easily change the vehicle’s driving mode from 4x2 to 4x4 wheel drives whenever there is a need to traverse challenging and damp countryside. The Colorado also offers its future owners more peace of mind as it comes with Chevrolet’s 5-year warranty* and 24/7 roadside assistance that you can depend on anytime and anywhere.

Big on Savings

The Chevrolet Colorado offers great value for money to those who seek it. With diesel being the more efficient and energy dense fuel available today, you can worry less about your pickup truck’s fuel consumption sewing holes on your pockets, as the Chevrolet Colorado is fitted with a Duramax turbo-diesel engine that produces commendable power without sacrificing fuel efficiency. Also, through Chevrolet’s Go Big Go Colorado Campaign, it is easier to own the Chevrolet Colorado through generous discounts and flexible payment terms in all Chevrolet dealerships in the country.

Dependable power, rock-solid performance, go-anywhere capability, reliability and big savings, the Chevrolet Colorado has what it takes to be the vehicle that you need. So what are you waiting for?

Visit your nearest Chevrolet dealership now to know more about the Chevrolet Colorado’s Go BIG Go Colorado campaign or visit the Chevrolet Colorado’s website at www.chevroletcolorado.com.ph You may also log on to www.chevrolet.com.ph or visit our Facebook page: Chevrolet Philippines to know more about Chevrolet’s products and services.