HARI named 2013 Hyundai Asia-Pacific Distributor of the Year

MANILA, Philippines - Hyundai Asia Resources, Inc. (HARI) bagged its fourth distributorship excellence award at the recent Hyundai Global Distributorship Conference. This new victory now totals five major international citations from Hyundai Motor Company (HMC) Korea for the official distributor of Hyundai vehicles in the Philippines.

The third top ranking automotive firm in the country is now a four-time winner of the Hyundai Asia-Pacific Distributor of the Year award (2005, 2006, 2008, and 2013). HARI also bagged the Hyundai Global Distributor of the Year 2010 in less than a decade of its operations

This new honor reflects HARI’s passion and drive for excellence at all fronts of customer satisfaction—Sales, Service, Marketing, Customer Relations Management, and stakeholder engagement. HARI has acquired the prestige of engaging in high-level partnerships of national and regional scope, the most recent of which was being the Official Mobility Partner of the Philippine Government as host of the 23rd World Economic Forum on East Asia and the ASEAN Finance Ministers’ Investment Seminar.

Representing HARI at the Conference were top-level executives from HARI and its nationwide distributor network. HARI president and CEO Ma. Fe Perez-Agudo accepted the award in behalf of the company.

“As we express our deepest appreciation to Hyundai Motor Company Korea for this brilliant experience in Istanbul, we salute the passion and the teamwork behind each region’s efforts to make Hyundai the world’s most beloved brand. In the same breath, I reaffirm the commitment of the Philippines—now an emergent power player in Asia-Pacific—to build Hyundai as the Filipino’s most trusted auto brand,” said Ms. Agudo.