ARC Refreshments Corp. invests in brand new Mitsubishi, Fuso vehicles

MANILA, Philippines - ARC Refreshments Corp. (ARC) recently purchased a fleet of brand-new Fuso trucks and L200 Single Cab from Mitsubishi Motors Phils. Corp. (MMPC). ARC is a Filipino-owned company engaged in the beverage business. Exclusive license to manufacture and distribute RC Cola was awarded by RC Cola USA to ARC. Other brands that ARC carries are Fruit Soda Orange, Juicy Lemon and Arcy’s Rootbeer.

With the nature of their business, it is crucial that they invest in reliable vehicles that will be helpful in meeting their delivery targets and requirements. The decision to invest in additional brand new units was triggered by the company’s expansion and growing demand for ARC’s products. With this, the company could not afford any downtime caused by frequent delivery truck breakdown. Since 2012, ARC had entrusted all their vehicle needs to MMPC. To date, a total of 168 units (Fuso trucks and other Mitsubishi vehicles) were already purchased by ARC from MMPC. More than half of this figure are Fuso trucks. The Fuso Canter trucks and other Mitsubishi vehicles are perfect partner for their expanding business, especially with ARC now joining the ranks of major players in the beverage industry with a market share that is steadily increasing every year.

As a symbol of continued commitment and partnership to provide only world-class vehicles that are reliable and easy to maintain, a turnover ceremony was held at ARC plant located in Antipolo City. Leading the ceremony is MMPC EVP for Marketing Junya Masuda and ARC EVP and COO Gerry Garcia. Masuda expressed his gratitude to Garcia for his trust and continuous confidence in Mitsubishi and Fuso products. Garcia was very much delighted as the fleet of new Fuso trucks and L200 were delivered to them. He recognizes that investing in Mitsubishi vehicles and Fuso trucks is essential for the success of any business. World-class beverages like RC Cola deserve only world-class vehicles.