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Motoring

BPI Family Savings Bank incorporates road safety in motorcycle loan program

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MANILA, Philippines - BPI Family Savings Bank (BFSB), the first major bank to offer motorcycle loans dubbed as “Ride Your Dream,” has partnered with Honda Safety Driving Center (HSDC) to promote road safety. Under the partnership, BFSB borrowers are encouraged to undergo training on safety and responsible motoring with the Center.

Motorcycle sales have grown over the recent years, due to a rising demand for a more cost-effective means of transportation. However, lack of proper training and safety guidelines has also increased road accidents involving motorcycles.

The Ride Your Dream motorcycle loan program is BFSB’s proactive step to make available affordable motorcycle financing and strengthen borrowers’ road safety quotient through the expert safety riding training provided by HSDC.

“We have partnered with HSDC to promote road safety because the Center has the appropriate facilities to conduct formal and complete safety riding training programs,” says Andrew Cua, BFSB Head of Motorcycle Loan Department.

Arnel Doria, General Manager of the HSDC, reveals the key to practicing road safety. “Practice discipline, road courtesy and respect for other road users at all times. This is the best measure that is certain to prevent accidents.”

Calling it a “breakthrough,” Doria said the partnership between the institutions “will definitely send a strong message to the general public that road safety is the responsibility of everyone who use the road.”

Along with this added road safety feature, borrowers can benefit from the affordable rates of the Ride Your Dream motorcycle loan program with loan amortizations as low as P1,326 a month for a P30,000 loan amount with a term of 36 months. On top of this financial advantage, BFSB will subsidize P1,000 of the HSDC safety riding training for the first 100 clients who avail of the Ride Your Dream motorcycle loan program starting June 8, 2009.

The partnership between BFSB and HSDC also extends to BFSB’s auto loan program, Drive Your Dream.

ANDREW CUA

ARNEL DORIA

BFSB

DRIVING CENTER

FAMILY SAVINGS BANK

GENERAL MANAGER

HEAD OF MOTORCYCLE LOAN DEPARTMENT

LOAN

MOTORCYCLE

ROAD

SAFETY

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