PSBank bags gold for customer service

MANILA, Philippines — Philippine Savings Bank bagged five prestigious trophies at the recently-concluded 5th Customer Experience (CX) Asia Excellence Awards, including the top and final prize of the night – a gold for the “Best Customer Experience” in Asia Pacific – a feat that officially distinguished it as the most-awarded company for 2019.

The thrift banking arm of the Ty-led Metrobank Group said the awards reflect the bank’s commitment to adopt customer experience as a management strategy is very impressive.

“The number of initiatives, as well as the size of investment and implementation, show very well how committed the bank is to drive transformation across all aspects of the organization – from developing employees as CX champions, to digital innovation, and to organizational transformation, CX Asia said.