Pru Life UK launches accident, illness products

MANILA, Philippines - Pru Life UK has launched two new life insurance products that provide protection against accidents and critical illness.

Pru Life UK president and chief executive officer Antonio de Rosas said that the two packages give the customers the best of both worlds of insurance protection, as well as investments and fund growth. 

“All of our investment funds are managed by Eastpring Investments (Singapore) Ltd. Eastspring is a powerhouse in the Asian financial market.

On top of superior product features, having expertly managed funds is also the strength of our PruLink portfolio,” De Rosas said.

Eastspring Investments is the fund manager of Pru Life UK’s fund manager, which was named the largest Retail Manager in Asia (ex-Japan, Australia and New Zealand) [region] in the annual Asia Asset Management Fund Manager Survey 2012.

“Pru Life UK is proud of its expertise in successfully merging insurance protection and investments in a variety of products.  No one knows unit-linked the way we do,” the chief executive added in a statement.

PruLink Advance Care Plus is a regular-pay unit-linked product that carries accident, disability and critical illness benefits.

It features the new Life Care Advance Plus rider, which pays an additional amount on top of the basic insurance cover when the insured is diagnosed to have any of the listed 10 critical illnesses in the early stage,  such as heart attack, stroke, cancer and brain tumor.

PruLink Multi Care Plus is similarly packaged, but is uniquely formulated to pay multiple claims, up to three times for as long as the illnesses fall into separate critical illness categories.  The benefit is also paid on top of the basic insurance cover and may be availed of together with the Advance Care variant.

Both packages may include hospital income, surgery and ICU benefits, according to the customers’ preference.

Pru Life UK pioneered unit-linked insurance in the Philippine in 2002.

Established in 1996, Pru Life UK is a subsidiary of British financial services giant Prudential plc. Prudential plc is a United Kingdom-registered company. Its regional headquarters, Prudential Corporation Asia, is based in Hong Kong.