Readers' Digest awards Philamlife anew
The Philippine American Life and General Insurance Co. (Philamlife) has received the Reader’s Digest Trusted Brand 2008 Platinum award for the insurance category from Reader’s Digest Asia for the fifth consecutive year.
The award was based on the Trusted Brands Asia survey, an annual undertaking of Reader’s Digest to identify which brands appeal most to consumers across
Philamlife is the only life insurance company and the only financial institution in the country to be conferred this year with the highest honor, the Reader’s Digest Trusted Brand Platinum Award.
In the survey, consumers from the Philippines, Hong Kong, India, Malaysia, Singapore, Taiwan and Thailand were asked to name their top brands from 43 categories —from financial institutions to consumer goods to electronics, hotels and automobiles — and rate their preferred brands according to the following criteria: trustworthiness, credible image, quality, value, understanding of consumer needs and innovation.
Only the brands with the highest ratings were given either Platinum or Gold Trusted Brand status.
Nielsen Media Research was tapped to conduct the brand survey.
“The real value of the award does not simply lie in its name but in what the awards program stands for. It is a representation of the brand’s perceived values and opinions expressed by the readers of Reader’s Digest Asia –
In the product development front, Philamlife launched a new variable life product called AIG Asset Builder — the
Recently, it introduced on a limited offer, AIG Winning Edge, a single premium, index-linked variable life insurance product that provides investors with access to global equity indices and their potential upside returns while keeping your principal investment intact.
AIG Winning Edge is linked to reputable market indices such as the S&P 500, the world-renowned, best single gauge of the US equities market that allows you to invest in the stability of the 500 leading industries in the US and the S&P BRIC 40 which provides access to the growth of 40 leading securities in the emerging markets of Brazil, Russia, India, and China.
It allows the investor to keep the investment intact by providing at least 100 percent of initial investment at maturity. The unique product has a guaranteed life insurance coverage equivalent to the minimum death benefit or the account value, whichever is higher. AIG Winning Edge is available with a minimum investment of $5,000 from April 21 to
It also continues to distribute AKSITEXT, a revolutionary prepaid accident insurance card that is activated through text messaging and available in convenience and sari-sari stores.
Selling for only P10, AKSITEXT provides P10,000 accidental death insurance for a period of 15 days.
Philamlife is the largest and most diversified insurance company in the
Philamlife is connected with the American International Group Inc. (AIG), a world leader in insurance and financial services. – Ted Torres
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