AsianLife Financial offers salary loans

AsianLife Financial Assurance Corp. (ALFA), formerly known as All Asia Life Assurance, is making a strong comeback with a basket full of goodies including an insurance product that serves as a salary loan.

ALFA is a subsidiary of regional financial giant ATR-Kim Eng Financial Corp. It acquired troubled All Asia Life last year and became full operational in March this year.

"We will offer affordable insurance products aggressively that would bring us to the top 10 players in the industry within three to five years," Manuel N. Tordesillas, ALFA president and chief executive officer said, stressing however that they would reach their goal in a responsible and professional manner.

Their goal is to regain the confidence of the client base of the former All Asia Life as well as tap new markets.

Its initial target is to realize 3,000 new policies this year even if it has already achieved a third of that by end July.

The insurance products it has introduced and will introduce this year will be customized to suit the requirements of the client, be it individual or group.

Tordesillas said that they have financial advisers that would help the client tailor the best financial arrangement based on a wide range of financial and insurance products. With its wealth of resources and financial expertise, ALFA offers financial needs analysis, retirement planning, employee benefits, salary savings program, estate creations and conservation, salary loans and insurance programs.

It is particularly excited over its salary loan insurance policy scheme. "We have talked to a number of companies as well as teacher groups to allow us to offer our products including the loan scheme and most of showed interest."– TPT