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Agriculture

Vitarich reinvents several popular Pinoy meat fares

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MANILA, Philippines - Following the phenomenal success of its Pangasius (Cream Dory) fish production, Vitarich, the country’s leading producer of Dory products and services, has gone further into commercial food production and processing by producing fish-based meat-flavored food products.

In its effort to captivate the discriminating Pinoy palate, the company has successfully integrated Dory fish meat into all-time Filipino food favorites such as tocino, longaniza (two flavors: garlic and sweet and spicy), Hungarian sausage (two flavors: original and spicy), lumpiang shanghai, franks (two flavors: original and with cheese), and nuggets.

“Vitarich is excited to explore the vast potential of Dory Meat which is easier to produce and offers a healthier alternative to the red and white meat derived from livestock and cattle,” said Vitarich chairman Rogelio Sarmiento. “We have taken our Pangasius farming a step further by devising ways of infusing Dory meat into popular items of the Filipino menu.”

The Cream Dory fish (or Pangasius) is popular worldwide for its tasty white and creamy meat and is used in a wide variety of succulent fish dishes. With the new line of fish value-added products.

Vitarich now hopes to bring the goodness and enjoyment of the fish to a wider range of consumers. Vitarich’s research and development team continues to blaze the trail in creating these revolutionary products and expanding the versatility of the Dory fish meat and made sure that the products created really taste like meat.

These new products are already available to the general public, contact them via email [email protected] or call (02) 8433033 loc 124.

CREAM DORY

DORY

DORY MEAT

FISH

MEAT

PANGASIUS

PINOY

PRODUCTS

ROGELIO SARMIENTO

VITARICH

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