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Business

The power of dialogue

BYTES - Lito Villanueva - The Philippine Star

In every summit, panel, or fireside chat I have been privileged to join recently, one lesson has echoed louder than any keynote: dialogue is power. Dialogue builds trust between regulators and innovators. Dialogue bridges competition into collaboration. Dialogue turns policy papers into living roadmaps and technical systems into lifelines for real people.

Recently, three themes from these vibrant conversations – payments, APIs and financial health – have been embedded in my mind. They keep me up at night, not in a negative way, but in an inspired way. Philippine finance depends on keeping dialogue alive and continuously learning from these insightful discussions and fruitful chats.

At the World Trade Organization Committee on Trade in Financial Services (CTFS) Thematic Session on Payments Interoperability and Remittances held in Geneva, Switzerland, we saw how the Philippines’ rise in digital payments rests on three cornerstones: QR Ph, which brought cashless adoption to merchants; InstaPay, which made small transfers instant; and PESONet, which gave large-value transactions faster settlement cycles. Together, they enabled our country to move from coins and bills to clicks and scans.

This is not a local story alone. In Southeast Asia, digital payments are projected to surpass $1.1 trillion by 2025. By 2030, the Philippine digital economy is expected to reach $1 trillion, unlocking vast opportunities for businesses and households alike.

But here is what we have learned: building robust digital payment systems is not just a technical achievement. It is a national mission. Every Filipino deserves a financial lifeline that is safe, inclusive and trusted.

The Bangko Sentral ng Pilipinas (BSP) has long been at the forefront of digital finance innovation, pioneering Asia’s first Open Finance Framework in 2021 and rolling out the groundbreaking Digital Marketplace Guidelines this year. Through its Digital Payments Transformation Roadmap, the BSP has already surpassed its 2023 milestones: 50 percent of retail transactions are now digital, and 70 percent of Filipino adults are financially included.

Now, we’re raising the bar with the 80×80 vision: by 2028, 80 percent of Filipino adults will have digital accounts and 80 percent of retail payments will be digital. I articulated this bold industry commitment at the opening of the FinTech Alliance PH Manila Tech Summit, in the presence of President Marcos, BSP Governor Eli Remolona Jr., and DICT Secretary Henry Aguda, alongside industry leaders and members of the media.

Meanwhile, at the World Financial Innovation Series (WFIS), we discussed the role of APIs in accelerating fintech innovation. In the past decade, banks spent billions building apps, chatbots, and digital portals. But here is the uncomfortable truth: a banking app alone no longer defines digital leadership. What defines it today is the ability to embed banking where people live, work, shop, and play. That is the promise of API banking.

APIs are not just code; they are bridges. They let a sari-sari store in Mindanao act as a “kapitbahay ATM.” They enable a farmer in Ilocos to receive government subsidies in real time. They enable credit decisions possible inside ride-hailing apps or allow savings products to appear on e-commerce platforms.

But APIs by themselves are not the finish line. The real value is in ecosystems. An API is a handshake; an ecosystem is the enduring partnership that follows. Banks must evolve from being service providers to orchestrators of networks, working with fintechs, telcos, retailers, government agencies and communities.

The payoff is immense: Reach multiplies as one innovation can scale across thousands of partners, inclusion accelerates as financial services embed into super apps, co-ops, and grassroots platforms, and resilience grows as ecosystems distribute value creation across multiple partners.

At RCBC, our Digital 2.0 Marketplace, built with APIwiz, integrates financial and non-financial services from loans and savings to telehealth and education. It allows real-time service creation, automates governance, and simplifies API delivery, turning banking into a contextual, human-centered, lifestyle companion.

Yet, too many still see APIs as compliance boxes to tick or side projects to shelve. To truly champion API banking, leaders must shift perspective: seeing ecosystems not as rivals but as co-creators. This demands new governance models, bold revenue-sharing, and a radical rethink of “ownership.” In ecosystems, customers are not owned. They are served, empowered and connected.

The Philippines cannot afford to lag behind. With 80 percent of Filipinos lacking formal credit histories, API-driven ecosystems can leapfrog bottlenecks and unlock inclusive prosperity. But APIs must not remain buried in technical manuals. They must be unlocked as national assets, co-invested in by banks, regulators, fintechs and enterprises.

Inclusion has always been the rallying cry. But inclusion alone is not the destination; it is the starting point. As I shared in my recent keynote at the Asian Development Banking Forum, the next frontier must be moving from access to resilience. That is financial health in a nutshell.

True progress comes when Filipinos can build buffers against shocks, access fair credit through inclusive scoring, secure themselves with embedded microinsurance, and participate in ecosystems where banks, fintechs, regulators, and enterprises co-create solutions. Access gets you through the door. Financial health builds the home. Resilience keeps the lights on.

This conviction was echoed in my dialogue with regional and global peers. Together, we emphasized the need for collaborative, cross-border approaches. Last year, welcoming Queen Maxima of the Netherlands at the Singapore FinTech Festival, the Philippines was recognized globally for pioneering financial health metrics.

Technology only matters if it empowers people, and empowerment only endures when it is built on trust. The true challenge is not code or regulation, but mindset: seeing rivals as partners, rules as catalysts, and progress as inclusion. The future of banking will not be about who has the flashiest app. It will be about who built the most trusted, inclusive, and resilient ecosystem.

*   *   *

Lito Villanueva is the Philippines’ leading thought leader in inclusive digital finance. As EVP and chief innovation and inclusion officer of RCBC, he has driven large-scale digital initiatives that advanced financial inclusion. He is the founding chairman of FinTech Alliance PH, representing 95 percent of digital retail financial transactions, and the first global chairman of the Alliance of Digital Finance Associations. Recognized as a People Asia Men Who Matter 2025, Asia Trailblazer, and AGORA Awardee, he continues to shape the fintech landscape in the Philippines and beyond.

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