Metro Retail ramps up Visayas expansion

MANILA, Philippines —  Metro Retail Stores Group Inc., the listed retail company of the Gaisano Group, continues to expand its footprint in the Visayas with the opening of a new store in Negros Oriental.

The new Metro Market and Department Store in Bais City aims to provide residents with greater accessibility to fresh food, household essentials and lifestyle products.

More than just a retail expansion, Metro Retail said the opening represents the company’s commitment to being an active partner in the city’s economic and social progress.

The company said the new store is also expected to stimulate local commerce by opening new opportunities for small enterprises to reach a wider market.

“This launch is more than just the opening of a store; it is the beginning of a lasting partnership between Metro and the vibrant city of Bais. We are committed to becoming a meaningful part of this community by creating jobs, supporting local suppliers and contributing to the city’s growth and prosperity,” Metro Retail president and chief operating officer Joel Orense said.

“Metro stands for something deeper than products and promotions; we stand for uplifting lives. We believe that when communities thrive, businesses flourish, and vice versa. It is this shared growth that we aim to build with the people of Bais,” he said. Metro Retail operates stores across Luzon and the Visayas under the store formats Metro Supermarket, Metro Department Store, Super Metro Hypermarket and Metro Value Mart.

Aside from its stores, Metro Retail also provides online shopping services to allow customers to choose between home delivery and pick-up at the nearest Metro Store.

The company has also ventured into the home improvement store format to further solidify its presence in the country’s retail landscape.

Recently, Metro Retail relaunched its in-house fashion brand, Blue Camp, introducing a refreshed look and sharper identity to one of its popular private labels.

With improved designs, upgraded fabrics and accessible price points, Blue Camp is repositioning itself as the everyday style partner for modern Filipinos who value both fashion and affordability.

The relaunch of Blue Camp is part of Metro Retail’s broader strategy to strengthen its portfolio of private labels across fashion, home and lifestyle categories.

With private labels offering both differentiation and value, the company sees these brands as critical in addressing the evolving needs of Filipino consumers.