Foreign, local experts tackle business recovery at franchising conference

MANILA, Philippines — More than 30 international and local experts will present fresh ideas to help the local franchising industry rise from the lingering effects of the pandemic at the three-day Franchise Asia Philippines (FAPHL) 2021 Virtual Conference slated on Sept. 21 to 23.

Aptly themed “Igniting Recovery: The Future of Franchising,” the Philippine Franchise Association (PFA) seeks to spark the passion and drive of the Philippine franchising sector rather than merely wait on the sidelines and let the pandemic deal more crippling blows to the industry.

“We fully believe that the Philippine franchising sector is still headed to more opportunities... That is why we have pushed through the holding of Franchise Asia Philippines 2021,” PFA chairman Richard Sanz said.

“We added new and exciting session formats to make sure the FAPHL 2021 Virtual Conference will unravel the roadblocks and complexities of the unending disruptions in the business landscape.  Through empowering contents and thought-provoking discussions, the virtual conference will be able to unlock opportunities and provide exceptional learnings,” said PFA president Sherill Quintana.

The keynote presentations to be spearheaded by Trade and Industry Secretary Ramon Lopez and Tourism Secretary Bernadette Romulo-Puyat will discuss relevant and timely contents about the future of business, economy, industry updates that could help everyone in this world of disruption.

Franchise Asia Philippines 2021 Virtual Conference and Expo is made possible through the strong support of BPI, PLDT Enterprise, InLife Insular Health Care as diamond partners; 7-Eleven, Seaoil Phils. Inc., Phoenix Petroleum, TGP Pharma as platinum partners; LT&G Credit Line Corp., Francorp as gold partners; Oryspa, Max’s Group, Megaworld, SM Supermalls as silver partners; Bibingkinitan!, Potato Corner, International Workplace Group, Ilaw Atbp, K2 Pharmacy, Jollibee, Pure Nectar, Shawarma Shack, Mister Donut, KFC, Tokyo Tokyo, Meralco, Araneta Center, Robinsons Malls, Vista Mall as bronze partners; Bench, CBRC Vice, Chowking, Greenwich, Living Water, Mang Inasal, Red Ribbon, Shakey’s, Wendy’s, UFranchise, Blooming Ventures, Coolaire Consolidated, Zoom Lab as event partners; The Philippine Star, Business World, Manila Bulletin, Philippine Daily Inquirer as media partners; and Media Blitz Group as the official PR partner.