PLDT expands partnership with Disney to cover broadband

MANILA, Philippines - Dominant carrier Philippine Long Distance Telephone Co. (PLDT) has expanded its partnership with The Walt Disney Co. Southeast Asia to cover as well the wired subscribers of PLDT HOME instead of only the wireless subscribers of Smart Communications Inc.

PLDT president Napoleon Nazareno said the tieup has been broadened to cover the over 75 million mobile and broadband subscribers of the PLDT Group nationwide whether they are at home or on the go.

“These new services form part of the growing Disney portfolio being offered by the PLDT Group across multiple touch points, enabling avid fans to experience the multi-screen Disney magic on their smartphones, tablets, laptops, and computers,” he said.

Nazareno, who is also president and chief executive officer of Smart, said the Disney Interactive portfolio including online games and e-books would now be

offered at home through PLDT’s home digital services unit PLDT HOME after making it available initially to Smart subscribers. 

This latest offering allows PLDT HOME subscribers to access over 300 online games through the Disney Portal. In addition, PLDT HOME Telpad subscribers will be able to download hundreds of Disney games and e-books by just clicking the Disney widget on their Telpads.

 He pointed out that the PLDT Group is the first Philippine telco to enter into a content partnership with Disney that allowed its various units such as PLDT HOME and Smart to deliver Disney content to their subscribers.

“We started our transformation as a multimedia company several years ago, enabling PLDT today to provide customers the most comprehensive multi-screen experience to users nationwide,” he added.

In this new offer, PLDT HOME subscribers could purchase limited edition Telpad skins featuring the most popular Disney characters such as Mickey Mouse, Cinderella and the Avengers among others. 

Additionally, PLDT HOME Telpad subscribers would be able to access the most sought-after games like Princess Story, hundreds of e-books plus PLDT HOME DSL speed boost when they subscribe to the Disney package.

On the other hand, Smart subscribers could download Disney’s biggest and latest mobile games for Android and Java phones through the GameX portal including titles such as Marvel Avengers Alliance, Frozen Free Fall, and Big Hero 6 Bot Fight, among others.

Users could conveniently purchase the games using their prepaid credits or charge it on top of their postpaid bills.

Aside from games, kids could also enjoy a vast collection of interactive e-books and educational materials from Smart, where they can have a fun time engaging with their favorite Disney characters while learning at the same time.

Interactive coloring books would also be available so children can bring Disney characters to life with just a touch of their finger.