Pepsi Phl launches Coco Quench
MANILA, Philippines - Tropicana Coco Quench is the latest product of Pepsi-Cola Products Philippines Inc. (PCPPI), which was launched this September to meet increasing local demand for coconut drink.
Beverly Po, PCPPI product manager, PCPPI said: “We grew up with coconuts. We know some of the benefits of coconut water as a refreshing drink, as a source of minerals and as a natural cleanser of the body. However, convenience is one of the main obstacles for consumers.”
This was addressed with the launch of Tropicana Coco Quench, which is packed in Tetra Pak’s technology. Tetra Pak’s six layers of protection allows the product to maintain its freshness, taste, and nutrients without the need for preservatives for up to eight months. This allows consumers to enjoy their favorite coconut water anytime, anywhere, and even drink it cold as they purchase in sleek and modern carton packages of 330mL and 1L.
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