Synthesis Innovations gears for expansion

MANILA, Philippines - Encouraged by its positive performance in 2010, Synthesis Innovations, Inc. plans to pursue further growth opportunities in the micro, small and medium enterprise segment. Last year, its share of the business software market doubled as the IT company gears up to expand market reach and solidify its position in the industry.

By the end of 2010, a total of 135 mother companies have subscribed and applied SNYC software on various business processes. To date, Synthesis Innovations’ clientele includes the Philippine Stock Exchange, Pandacan Storage, Inc., Robinson’s Bank, Veterans Bank, Metro Bank, Petronas, and Cablelink among others.

To sustain the growth, Synthesis Innovations realigned its systems and methods to upgrade the SYNC product line, improve customer relations and move forward to opening up new markets.

In 2011, the company will reveal its new line of products adapted to the shipping and transport industry, retail, credit and parcel delivery. Following the strictest standard, the new quality assurance department assures clients of the efficacy and integrity of the SYNC product line prior to distribution. Customer care will be at the helm for continued after-sales service that is responsive, reliable and pro-active.

The aggressive position of Synthesis Innovations reflects the company’s continued commitment in servicing its SME client base by providing and making available automated business processes that are simple and yet adaptable to the uniqueness of every business enterprises.

“To widen our market reach in provincial Luzon, Visayas and Mindanao, we have partnered with local dealers, introduced our products at trade shows and rationalized our marketing mix. We plan to sustain our expansion and concentrate on customer satisfaction while opening the market with a new set of software packages,” said Kendrick Ang, vice-president for business development of Synthesis Innovations.  

Founded in 2005, Synthesis Innovations offers the SYNC Software line — the streamlined, industry-based, automated business solutions at competitive prices. These out-of-the-shelve computer software (COTS) and customized packages simplify daily business processes and tasks with efficiency, accuracy and flexibility. Designed to meet the requirements of small and medium enterprises, the SYNC Software line is fully compatible and compliant with the Philippines’ climate on business regulations and procedures.

SYNC software are designed and developed by Synthesis Innovations Inc. with offices at 4th floor, BJS Building, P. Domingo St., Barangay Kasilawan, Makati City. For product inquiries, contact Synthesis Innovations at 890-1680, 895-9496/6392.