Bahay Financial names new CFO

MANILA, Philippines - Bahay Financial Services (BFS), the country’s premiere asset management company, recently announced the appointment of Elizabeth Ann Yu as its new chief finance officer (CFO).

BFS, the first-of-its-kind and fully integrated asset management and mortgage servicing platform in the country, is successfully manages both performing and non-performing loan portfolios.

Apart from its commitment to raising the standards for account management, the company is steadfast in its policy of ensuring that its various areas of expertise are up to par with international standards and best practices – highlighted in the area of asset management.

As the company’s new CFO, Yu vowed to focus on sound finance management, strategy and execution in order to proactively create value-adding processes to move forward towards BFS’ next growth stage.  

Yu is a seasoned executive with over 30 years of diverse experience in the fields of general management, sales, marketing, finance, risk management, human resources and information technology.

Prior to joining BFS, Yu was with Merck Inc., a global pharmaceutical and chemical company for 17 years, eight of which she served as the vice president, head of chemical Philippine operations. She also became President of the Association of Pharmaceutical Finance Executives of the Philippines.