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Business

Haven for bargain hunters rising at C-5

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Over the years. Ayala Land has been known for its upscale commercial centers in Makati and Alabang. This year, the real estate giant is shifting gears and targeting the mid-market with a value mall in Taguig that promises to be a shoppers’ paradise.

Imagine 150,000 square meters of a marketplace complete with sights and sounds of a hawkers’ hub. It’s like putting a roof over Divisoria or Greenhills where one can bargain endlessly in air-conditioned comfort. Apart from having the best value for one’s money, one can experience utmost pleasure in shopping, dining and entertainment, and most of all, feel comfortably secure in a relaxed shopping center ambience.

The new mall is now being developed by Ayala Land on a 9.7-hectare property along C-5 Road just outside the Fort Bonificio complex.

Envisioned to be a regional retail hub, the project is a five-level destiation shopping mall anchored by a hypermarket, department store and value-based retailers making it a virtual haven for bargain hunters and budget-conscious shoppers.

"In this new mall, we offer a unique shopping experience of finding in one roof, endless choices of merchandise that can be found in the likes of Tutuban, Greenhills, Banawe and Dangwa, plus all the comfort, convenience and security they look for in a shopping center," says Ayala Land vice president Miriam Katigbak of the Commercial Centers Group.

She notes that the Market! Market! mall concept, which Ayala Land plans to replicate in other growth centers in Metro Manila and nearby provinces, will complement the company’s efforts to strengthen its existing commercial centers in Makati, Alabang and Cebu.

Apart from the usual retail and specially stores, fast-food outlets, food court, restaurants, cinemas, bars and amusement centers, the mall will also have zoned "themed" bazaars, a fruits and flowers market, and car accessories and repair row.

It will even have an IT zone with a one-stop shop dedicated to technology-related retail, interactive entertainment, and service concepts. Features include a hardware and software computer center, a showroom for popular computer and electronic brands, an activity hall for product launches and promotions, Internet cafes and network gaming stations.

What will make Market! Market! trully attractive to the value-conscious shopper is the clean and safe mall environment it promises. The plan is to have spacious common areas, well-planned activity centers and open spaces as well as exciting building design and aesthetic features. A major selling point is to offer superior customer service and good security pesonnel as well.

"We want our future customers to keep coming back to Market! Market! because of a rewarding experience since here they do not only get value-buys but they are treated well and they can have an environment conducive to spending quality time with family and friends," Katigbak adds.

ALABANG AND CEBU

AYALA LAND

BANAWE AND DANGWA

CENTERS

FORT BONIFICIO

GREENHILLS

MAKATI AND ALABANG

MALL

MARKET

METRO MANILA

MIRIAM KATIGBAK OF THE COMMERCIAL CENTERS GROUP

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