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                    [Title] => ABS-CBN sees banner year in 2004
                    [Summary] => Banking on aggressive and innovative marketing strategies and new programming initiatives, ABS-CBN Broadcasting Corp. is optimistic that 2004 will be another banner year for the company in terms of profitability and market share.


ABS-CBN officials said profits this year would be in line with revenue growth, with international operations and advertising revenues as the main drivers of growth. For 2003, the company expects profits to hit the P1-billion mark


                    [DatePublished] => 2004-01-10 00:00:00
                    [ColumnID] => 133272
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                    [AuthorID] => 1804021
                    [AuthorName] => Zinnia B. Dela Peña
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NICANOR GABUNADA

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                    [ArticleID] => 234597
                    [Title] => ABS-CBN sees banner year in 2004
                    [Summary] => Banking on aggressive and innovative marketing strategies and new programming initiatives, ABS-CBN Broadcasting Corp. is optimistic that 2004 will be another banner year for the company in terms of profitability and market share.


ABS-CBN officials said profits this year would be in line with revenue growth, with international operations and advertising revenues as the main drivers of growth. For 2003, the company expects profits to hit the P1-billion mark


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abtest

ABS-CBN sees banner year in 2004

By Zinnia B. Dela Peña | January 10, 2004 - 12:00am

Banking on aggressive and innovative marketing strategies and new programming initiatives, ABS-CBN Broadcasting Corp. is optimistic that 2004 will be another banner year for the company in terms of profitability...

Business