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DANIEL ERNST

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abtest

Companies ask: Does advertising on Facebook pay?

May 17, 2012 - 6:30am

Responding to extraordinary demand, Facebook said yesterday that it would sell more stock in the company's initial public offering.

After IPO, Facebook will face new profit pressures

February 4, 2012 - 12:00am

For all the huge numbers in Facebook’s IPO papers, a surprisingly small figure stands out: $4.39, the amount the site generated per user last year.

Business