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                    [ArticleID] => 104019
                    [Title] => Ecija bet woos voters via birthday greetings
                    [Summary] => SAN JOSE CITY, Nueva Ecija — Politicians, particularly first-timers, can draw a lesson or two from this re-electionist city councilor who endears himself to voters by sending them birthday greetings.


And the campaign gimmick of councilor Joseph Ortiz is paying off. Many recipients of Ortiz’s birthday greetings, written on bond paper-sized memo pads with his signature, have recognized him for sheer name recall, earning for him much campaign mileage. 


                    [DatePublished] => 2001-04-17 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1097277
                    [AuthorName] =>  Manny Galvez
                    [SectionName] => Nation
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CATHERINE CUETO

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                    [ArticleID] => 104019
                    [Title] => Ecija bet woos voters via birthday greetings
                    [Summary] => SAN JOSE CITY, Nueva Ecija — Politicians, particularly first-timers, can draw a lesson or two from this re-electionist city councilor who endears himself to voters by sending them birthday greetings.


And the campaign gimmick of councilor Joseph Ortiz is paying off. Many recipients of Ortiz’s birthday greetings, written on bond paper-sized memo pads with his signature, have recognized him for sheer name recall, earning for him much campaign mileage. 


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Ecija bet woos voters via birthday greetings

By Manny Galvez | April 17, 2001 - 12:00am

SAN JOSE CITY, Nueva Ecija — Politicians, particularly first-timers, can draw a lesson or two from this re-electionist city councilor who endears himself to voters...

Nation