Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 345354
                    [Title] => Filling the order book via e-Marketplace catalogues
                    [Summary] => Companies spend to retain their target markets. One only needs to cruise EDSA and see the giant billboards to get this validated, notwithstanding the commercials aired on TV and print ads. Getting key adver-tising messages across targeted markets has increasingly become important for most producers of products and services to shorten their sales cycles, and create niches for brands that they carry.


                    [DatePublished] => 2006-07-04 00:00:00
                    [ColumnID] => 135677
                    [Focus] => 0
                    [AuthorID] => 1751909
                    [AuthorName] => SOURCE-IT STRAIGHT By Maritel Mallo-Atienza, Sourcepilipinas.Com
                    [SectionName] => Technology
                    [SectionUrl] => technology
                    [URL] => 
                )

        )

)

CATALOGUES

Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 345354
                    [Title] => Filling the order book via e-Marketplace catalogues
                    [Summary] => Companies spend to retain their target markets. One only needs to cruise EDSA and see the giant billboards to get this validated, notwithstanding the commercials aired on TV and print ads. Getting key adver-tising messages across targeted markets has increasingly become important for most producers of products and services to shorten their sales cycles, and create niches for brands that they carry.


                    [DatePublished] => 2006-07-04 00:00:00
                    [ColumnID] => 135677
                    [Focus] => 0
                    [AuthorID] => 1751909
                    [AuthorName] => SOURCE-IT STRAIGHT By Maritel Mallo-Atienza, Sourcepilipinas.Com
                    [SectionName] => Technology
                    [SectionUrl] => technology
                    [URL] => 
                )

        )

)

abtest

Filling the order book via e-Marketplace catalogues

By SOURCE-IT STRAIGHT By Maritel Mallo-Atienza, Sourcepilipinas.Com | July 4, 2006 - 12:00am

Companies spend to retain their target markets. One only needs to cruise EDSA and see the giant billboards to get this validated, notwithstanding the commercials aired on TV and print ads. Getting key adver-tising...

Technology