^
+ Follow CASHMORE Tag
Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 944664
                    [Title] => Retirement tests if Beckham built lasting brand
                    [Summary] => 

David Beckham's pecs are at least as much a part of his brand as his kick; his brand of shoes ultimately more lucrative than the game he's giving up. Listed as the world's highest-earning athlete for 2013, Beckham's retirement from play still leaves him with valuable endorsements and unparalleled celebrity. The question is whether he can maintain it.

[DatePublished] => 2013-05-21 11:20:30 [ColumnID] => 0 [Focus] => 0 [AuthorID] => 1471353 [AuthorName] => Lori Hinnant [SectionName] => Sports [SectionUrl] => sports [URL] => ) [1] => Array ( [ArticleID] => 904406 [Title] => Why is Beckham sitting on the bench for nothing? [Summary] =>

David Beckham has won league championships in three countries on two continents, earns millions of dollars in endorsements and his name is practically synonymous with celebrity itself.

[DatePublished] => 2013-02-03 03:15:33 [ColumnID] => 0 [Focus] => 0 [AuthorID] => [AuthorName] => [SectionName] => [SectionUrl] => [URL] => ) [2] => Array ( [ArticleID] => 904047 [Title] => Why is Beckham sitting on the bench for nothing? [Summary] =>

David Beckham has won league championships in three countries on two continents, earns millions of dollars in endorsements and his name is practically synonymous with celebrity itself. He has his own cologne, for goodness sake. So why is he even bothering to sit on the bench for the Paris Saint-Germain football club?

[DatePublished] => 2013-02-02 17:38:37 [ColumnID] => 0 [Focus] => 0 [AuthorID] => [AuthorName] => [SectionName] => Sports [SectionUrl] => sports [URL] => http://img407.imageshack.us/img407/8044/beckham.jpg ) [3] => Array ( [ArticleID] => 713297 [Title] => Wrap it up: Olympic stadium gets cloth curtain [Summary] =>

It's a wrap: London organizers have sealed a deal with US-based Dow Chemical Co. to restore an innovative wraparound curtain to encircle the Olympic Stadium for the 2012 Games.

[DatePublished] => 2011-08-05 13:58:25 [ColumnID] => 133272 [Focus] => 0 [AuthorID] => [AuthorName] => [SectionName] => [SectionUrl] => [URL] => ) ) )
CASHMORE
Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 944664
                    [Title] => Retirement tests if Beckham built lasting brand
                    [Summary] => 

David Beckham's pecs are at least as much a part of his brand as his kick; his brand of shoes ultimately more lucrative than the game he's giving up. Listed as the world's highest-earning athlete for 2013, Beckham's retirement from play still leaves him with valuable endorsements and unparalleled celebrity. The question is whether he can maintain it.

[DatePublished] => 2013-05-21 11:20:30 [ColumnID] => 0 [Focus] => 0 [AuthorID] => 1471353 [AuthorName] => Lori Hinnant [SectionName] => Sports [SectionUrl] => sports [URL] => ) [1] => Array ( [ArticleID] => 904406 [Title] => Why is Beckham sitting on the bench for nothing? [Summary] =>

David Beckham has won league championships in three countries on two continents, earns millions of dollars in endorsements and his name is practically synonymous with celebrity itself.

[DatePublished] => 2013-02-03 03:15:33 [ColumnID] => 0 [Focus] => 0 [AuthorID] => [AuthorName] => [SectionName] => [SectionUrl] => [URL] => ) [2] => Array ( [ArticleID] => 904047 [Title] => Why is Beckham sitting on the bench for nothing? [Summary] =>

David Beckham has won league championships in three countries on two continents, earns millions of dollars in endorsements and his name is practically synonymous with celebrity itself. He has his own cologne, for goodness sake. So why is he even bothering to sit on the bench for the Paris Saint-Germain football club?

[DatePublished] => 2013-02-02 17:38:37 [ColumnID] => 0 [Focus] => 0 [AuthorID] => [AuthorName] => [SectionName] => Sports [SectionUrl] => sports [URL] => http://img407.imageshack.us/img407/8044/beckham.jpg ) [3] => Array ( [ArticleID] => 713297 [Title] => Wrap it up: Olympic stadium gets cloth curtain [Summary] =>

It's a wrap: London organizers have sealed a deal with US-based Dow Chemical Co. to restore an innovative wraparound curtain to encircle the Olympic Stadium for the 2012 Games.

[DatePublished] => 2011-08-05 13:58:25 [ColumnID] => 133272 [Focus] => 0 [AuthorID] => [AuthorName] => [SectionName] => [SectionUrl] => [URL] => ) ) )
abtest
Are you sure you want to log out?
X
Login

Philstar.com is one of the most vibrant, opinionated, discerning communities of readers on cyberspace. With your meaningful insights, help shape the stories that can shape the country. Sign up now!

Get Updated:

Signup for the News Round now

FORGOT PASSWORD?
SIGN IN
or sign in with