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+ Follow BRAD MELTZER Tag
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                    [ArticleID] => 681014
                    [Title] => Summer scent-sibility
                    [Summary] => 

One of the challenges for most fragrance companies is how to turn a successful formula (or signature scent) into something that looks and feels innovative and new, even when the fragrance is practically the same one...

[DatePublished] => 2011-05-01 00:00:00 [ColumnID] => 136215 [Focus] => 0 [AuthorID] => 1805321 [AuthorName] => Philip Cu-Unjieng [SectionName] => Allure [SectionUrl] => allure [URL] => ) ) )
BRAD MELTZER
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                    [ArticleID] => 681014
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                    [Summary] => 

One of the challenges for most fragrance companies is how to turn a successful formula (or signature scent) into something that looks and feels innovative and new, even when the fragrance is practically the same one...

[DatePublished] => 2011-05-01 00:00:00 [ColumnID] => 136215 [Focus] => 0 [AuthorID] => 1805321 [AuthorName] => Philip Cu-Unjieng [SectionName] => Allure [SectionUrl] => allure [URL] => ) ) )
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