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The Benetton fashion philosophy has always been about colors, the brighter and louder, the better! A family-founded fashion brand that can now boast of 6,000 stores spread over 120 countries, Benetton is truly a global phenomenon.
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In the 1950s, four siblings – Luciano, Carlo, Gilberto and Giuliana – got their hands on a used knitting machine and began crafting sweaters in their kitchen in Ponzano, near Treviso in the north.
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BENETTON GROUP

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abtest

Finding your true color

By Philip Cu-Unjieng | September 12, 2010 - 12:00am

The Benetton fashion philosophy has always been about colors, the brighter and louder, the better! A family-founded fashion brand that can now boast of 6,000 stores spread over 120 countries, Benetton is truly a...

Allure

Benetton wants you!

February 6, 2010 - 12:00am

In the 1950s, four siblings – Luciano, Carlo, Gilberto and Giuliana – got their hands on a used knitting machine and began crafting sweaters in their kitchen in Ponzano, near Treviso in the north.

Supreme