DOT, DA, DENR, Ateneo and ABS-CBN launch Green Initiative

MANILA, Philippines - The Department of Environment and Natural Resources (DENR), Department of Agriculture (DA), Department of Tourism (DOT), Ateneo De Manila University (ADMU), ABS-CBN Broadcasting Corporation and ABS-CBN Foundation’s (AFI) Bantay Kalikasan launched the Green Initiative.

Under the partnership, AFI, DENR, DA, DOT and ADMU will carry individual key strategic capabilities, that, when joined together in a chosen area, will result in a significant improvement in the quality of life in the community.  The selected areas this year and next are Romblon and Bicol. 


DENR Secretary Ramon Paje announced during the launch that DENR will release P10M for Mt. Mantalingahan in Southern Palawan and another P10M for Mt. Guiting-guiting in Sibuyan Island, Romblon. The funds will be used for maintaining the forest guards. DOT, through Sec. Ramon Jimenez, commits to facilitate the investment of tourism infrastructure and complementary facilities. DA, through Sec. Proceso Alcala, commits to provide the agricultural infrastructure needed to uplift the projects’ agricultural production; while ADMU, through Fr. Jett Villarin, will handle the academic community which will get baseline data and monitor and evaluate the projects. ABS-CBN Broadcasting Corporation will manage and facilitate the media exposure of the projects.