MANILA, Philippines - Fab fashion blended with exquisite flavors and cool confections as servings of Nestlé Ice Cream Heaven delighted participants of Philippine Fashion Week last Oct. 24. Designs inspired by the new premium ice cream flavors were also featured at the premier fashion event held at the SMX Convention Hall, SM Mall of Asia.
The Nestlé Ice Cream Heaven-inspired designs were showcased as part of the spring/summer 2010 collections. The runway came alive with Heaven premium flavors — Belgian Bliss, Strawberry Dream, and Vanilla Secret — rendered as wearable art.
The collections embodying the premium Nestlé Ice Cream brand were creations of designers Arnold Galang; Dita Sandico-Ong; Enrico Carado; Raoul Ramirez and Lyle Ibanez for ESAC; along with Happy Andrada and Tina Daniac. All their collections infused a fresh and flavorful twist into next year’s upcoming fashion summer scene.
“We saw the event as a perfect opportunity to talk to men and women with discriminating tastes, both in fashion and food. A Nestlé Ice Cream Heaven and Philippine Fashion Week tie-up seemed like a perfect fit as we celebrate the luxurious and indulgent.
“In the same manner that Philippine Fashion Week showcases the best trends in fashion, we also present the best in ice cream” with its latest offering, says Nestlé Ice Cream Heaven brand manager Nikki Dizon.
Heaven is Nestlé Ice Cream’s premium brand that is made creamier with five times more milk than regular ice cream and using only the choicest ingredients and the most delectable flavors.
Each Heaven-inspired couture piece exuded the tasteful allure of all three delicious premium flavors: the rich and creamy allure of Belgian Bliss; the velvety vanilla texture with almonds and caramel of Vanilla Secret; and the sweetly subtle passions of Strawberry Dream.
“There is no doubting the ingenuity of Filipino designers. They took the challenge of creating a collection, inspired by our heavenly flavors and they stylishly delivered! We’re pleased with the turnout of the fusion of ice cream and fashion. The clothes perfectly captured Heaven by Nestlé Ice Cream’s sophisticated and opulent flavors,” says Dizon.
Guests enjoyed scoop after scoop of Heaven and later posed for their own mini-fashion shoots at the Nestlé Ice Cream Heaven wall displayed right beside the entrance of the SMX Hall.
You don’t have to wait for another fashion event to enjoy Nestlé’s latest creations. Put on your most fab outfits and enjoy Belgian Bliss, Vanilla Secret or Strawberry Dream today.