The signature brand, introduced by Italian designer Mossimo Giannulli, showcased the latest in denim wear: the Mossimo Red Issue, a new and improved line of modern and classic cut denims by Mossimo.
Also featured in a highly stylized fashion parade were the hottest accessories from Mossimo AXS. After a recent launch featuring French dance diva Larusso, Mossimo AXS launches its latest styles of top-of-the-line, all-imported backpacks, ladies bags and wallets. Featured along with Manila’s top models was actor Dingdong Dantes.
Mossimo also introduced its new product line, Mossimo Body Scents, Mossimo’s new line of fragrance that comes in six aromatic scents.
Not only that, Mossimo launched the Mossimo Philippines website, www.mossphil.com. This website is service-oriented, developed by the brand where people can check out the online catalogue and update themselves with past and future Mossimo events among other things.
Radio station Wave 89.1 surprised everyone with Club Wave, a new society for the fun-loving bunch. A Club Wave membership entitles one to a V.I.P. card. The Club Wave V.I.P. card is both discount card at various establishments and a pass to all upcoming parties and events from the Wave.