What makes chicken healthy?

MANILA, Philippines -Bounty Fresh Food, Inc. (BFFI) is committed to provide the highest-quality and best-tasting dressed chicken products. 

“At BFFI, we believe that constant innovation is critical to the success of our company,” says Carl Chung, BFFI AVP for farm operations management. “Every day we look for new ways to develop poultry products of the highest possible quality, and to strengthen our position as experts in dressed chicken.”

BFFI’s advanced breeder operation for the production of Bounty Fresh Chicken includes specialized breeder farms, cool-cell hatcheries, tunnel-ventilated broiler farms, and grandparent farms. The company also has a national network of state-of-the-art corn dryers and feedmills to provide all-natural feeds made from quality tested raw materials that are so vital in ensuring the chickens’ healthy growth, propernutrition, and wellness to make it always safefor consumption.

The breeder operation, which is run by BFFI’s highly skilled agricultural technicians, also provides the ideal environment for chicken growth and healthy egg production. All BFFI farms, hatcheries, and facilities are extremely clean and well-maintained and even climate-controlled, and the breeders are not confined in cages. Systems were also designed to increase farm efficiency while giving the birds a comfortable, healthy, and bio-secure environment.

The company’s modern breeder houses also make the eggs free from debris and dirt, with programs in place to help the birds produce eggs which are uniform in size and weight. For improved reliability and efficiency, BFFI uses automated feeding and egg collection systems to allow the eggs to rest before delivery to the hatcheries. Industry standards are set and followed for maximum hatchability; humidity, temperatures, and storage time are always controlled to promote healthy chick development, growth, and quality.

BFFI’s award-winning processing plants have always been known to produce the freshest, best-quality poultry products in the Philippines. To ensure that they are free from disease and foreign materials, all chicken first undergo a thorough inspection process with stringent bio-security measures. They are then vacuum-sealed to keep the natural flavors and juices in while also prolonging refrigerated shelf life. These award-winning plants—conferred by the National Meat Inspection Service as among the country’s best and cleanest and stamped with consistent Triple A (expert quality) ratings—enable BFFI to establish Bounty Fresh as the brand made by the experts in chicken.

“We take pride in supplying the marketplace with fresh, safe, and healthy chickens that reward Filipino innovation and creativity,” says Chung. “Bounty Fresh Chicken responds to different styles of preparation—from the most basic recipes to complex gourmet meals—and bursts with a unique taste that you wouldn’t get from other brands. It’s no ordinary chicken, produced by no ordinary operation.”