Smart promotes 'bayanihan' via Kabalikat

MANILA, Philippines - Smart Communications, Inc. recently showcased its initiatives under Kabalikat, its corporate social responsibility (CSR) and community service program, to encourage collaboration with like-minded private corporations, government agencies and non-government organizations.

“We believe in working with partners to promote development, particularly in areas where we lack expertise,” said PLDT and Smart president and CEO Napoleon Nazareno. “With the right partners, we can maximize our wireless technologies, services and solutions to help improve lives.”

Guests, including current and potential CSR partners, were invited to a simple exhibit and cocktails dubbed “Kabalikat: Magkasama nating bigyang kulay ang buhay ng Pilipino.”

They viewed the photos, which were clustered according to initiatives in the areas of education, environment, disaster preparedness and response, livelihood and health, listened to a recorded explanation of the Kabalikat programs and viewed the Kabalikat AVP.

Smart will meet with those who indicated an interest in collaboration by tapping their proximity card on a reader positioned per cluster in the exhibit.

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