MANILA, Philippines - PLDT HOME Telpad puts kids in the forefront of its new campaign that centers on a groundbreaking partnership with Disney Interactive, the digital arm of one of the most beloved brands in the world.
“We only not provide strongest connections at home with connectivity, but we also want to strengthen relationships, build connections amongst family members,” said Gary Dujali, PLDT head of Home Marketing, during the recent launch of the PLDT HOME and Disney Interactive partnership that featured fun activities for kids and an afternoon screening of Disney’s live-action movie Cinderella for the whole family.
“And when the kids are happy, the family is happy. We’ve devoted a campaign just for them; we want to give kids reason to love the Telpad,” he added.
Recognizing the power of kids in the age of connectivity and their endless appetite for interactive content, PLDT HOME has become the digital hub for them to enjoy an amazing array of content not just from Disney. Soon, it will also carry content from its subsidiaries like Pixar, home to such titles as Toy Story, Cars and many others; Marvel, the universe that brought us The Avengers and other superhero favorites; and Lucas Arts, the video games developer best known for the Star Wars franchise.
“Disney’s suite of interactive and family-friendly content is an ideal fit for PLDT HOME Telpad, which is the centerpiece of the digitally-connected Filipino home,” said Ariel Fermin, PLDT EVP and head of HOME business.
The recent launch introduced the Disney Kiddie Package for Telpad subscribers, which can be availed for P199 a month. “It includes the limited edition Disney Telpad skin; two premium games per month you can download for free; access to thousands of games available on website; and a seven-day speed boost on your DSL plan every month,” explained PLDT VP of Home Voice Solutions Patrick Tan.
For now, Telpad subscribers who upgrade to a Disney package can enjoy movie spin-off games like Frozen Free Fall and Toy Story Smash It that can be accessed on the PLDT HOME Telpad’s Disney widget.
Nighttime also becomes a bonding moment with a bit of story time before parents tuck their kids to bed, with hundreds of Disney electronic and interactive e-books on the Telpad.
For details, log on to www.pldthome.com/telpad.