MANILA, Philippines - With the way things are going, 2014 is looking promising for Jodi Sta. Maria (photo) as she signs another endorsement deal, this time with Flawless.
“I’m so happy to be the newest member of the Flawless family,†the Be Careful with My Heart star says.
“Of course, I’ve been hearing about Flawless for years now and nakikita ko rin yung mga clinics nila sa malls and mga ads nila, pero it was only late last year when I actually started going to their clinic.â€
The award-winning actress adds that more than anything else, she thanks the brand for taking care of her skin and helping her maintain a fresh appearance despite her very demanding schedule.
“Siyempre sa trabaho natin, madalas puyatan talaga tapos madalas pa nakatapat ka sa maraming ilaw or naaarawan ka,†Jodi says. “Aside from my work, I take care of Thirdy then I’m also studying and running my own business, so really, my schedule can sometimes get the best of me. In other words, malakas maka-haggard.â€
“That’s why I’m super thankful to Flawless, especially for its Cell Booster Infusion Mask. You really look and feel very fresh after that treatment. The mask itself contains apple growth factors, which really nourish the skin, so after the treatment, you can really see that your face is smoother and your skin tighter. It’s perfect for super hectic people who are looking for treatment a treatment na instant yung effect.â€
Flawless selected Jodi to be the face of its newest campaign, Alagang Flawless, because for the famed beauty brand, Jodi is the epitome of everything that the campaign stands for.
“Even among her colleagues, Jodi is known to be a very caring individual and I guess that’s the reason why her portrayal of Maya (in Be Careful with My Heart) works so well,†says Rubby Sy, Flawless CEO. “Similarly, we want people to know that Flawless is a brand that cares. We keep saying this time and again that all our efforts — big or small — are geared towards helping people realize the most beautiful expression of themselves.â€
Underscoring Flawless’ commitment to help provide everyone the confidence they need to find success, the Alagang Flawless campaign tells people how the brand takes care of its clients using innovative aesthetic solutions combined with high levels of skin expertise.
“A lot of the young people today are very career-driven and we know — what they know — that confidence has a lot to do with hitting it big time. For people who are too busy to take care of themselves, Flawless has your back covered. After all, taking care of others is what we do best,†Sy adds.