Atasha and Andres Muhlach romped about at the Manila Peninsula Hotel, with nary a care in the world. They looked so at home with the camera that followed their every move.
It was one of their rare public appearances, and mom Charlene Gonzales had reason to be proud of her happy, healthy kids.
In fact, she was willing to take a backseat in favor of the twins, who are turning two next month. The stars of the show, this time, are the twins.
The event: the presscon of Prokids Diapers, which Charlene endorses in a TV ad together with the twins, hers and Aga Muhlach’s sources of joy.
Like all new mothers, Charlene tried other diaper brands and cloth diapers. She found Prokids Diapers the most convenient because of its soft cottony magic tape that could be re-fastened after frequent checks.
Charlene also liked its absorbent power, which, while being thin and comfortable for the twins, allows maximum comfort and movement during playtime.
Charlene adds, "Being a new mom, I experimented and found Prokids superior to other brands I tried. I don’t usually endorse products or allow my twins to do so as well. It’s just that I believe in its high quality features and qualities.".
Asked if Aga helps in child rearing, Charlene says the features of Prokids make it easier for them to care of the twins. The wetness indicator reminds them when it’s time for a diaper change. Charlene added that they take turns in changing diapers, most specially when she has a busy schedule, and vice-versa for Aga.
In choosing Charlene as product endorser, Brand Manager Roxan Palisoc said, "We wanted someone who exudes class and matches the target market of our product. Someone who has good taste, high standards; is refined, confident, intelligent and a mom who knows what she wants for her children – only the best! Charlene exemplifies these values. It’s a first-hand testimony, not just from a celebrity, but a great mom as well!"
Marketing Director Ferdinand Adriano adds, "We are happy to have someone like Charlene and the twins who really use the product and are willing to testify to its high quality."