Playful, fun, sexy, or simply Hot Pink.
Since its launch in 2004, Hot Pink Lingerie has grown to be the premiere intimate wear label in the Philippines. Synonymous with sexy comfort, Hot Pink offers a unique outlook on intimate apparel – fashionable and comfortable items that redefine a woman’s confidence.
The combination of Hot Pink’s fit, quality, unique fabrics, and most importantly, its innovative and fresh approach to women’s intimate apparel ensure its continuing success.
Behind the Hot Pink label are Carlo and Kaye Garcia, a young and dynamic couple, whose entrepreneurial spirit, hardwork and dedication are the driving force of the brand’s success.
Hot Pink Lingerie recently opened its 6th outlet in the country, the first franchise outlet – in SM Northwing, that is. Young business man Stephen Ong is the franchisee. The Cebu branch is the only branch that carries Hot Pink’s swimwear collection.
Summer 2008 Collection
With fashion and comfort in mind, Kaye designed Summer 2008 Collection to be filled with prints, soft and breathable fabric and fresh styles. She insists that since slips are their current best sellers, she had to create a number of pieces to supply that demand both in this collection and the next.
“For Summer 2008, you’ll be seeing more printed cotton, different party styles, and the much awaited 2 Way K-Bra,” Kaye said. This 2 Way K-Bra is a new technology from Shanghai that uses the memory foam as bra cap. The foam follows the contour of the breast, thus a much safer product to use.