Ejay Falcon counts his blessings

CEBU, Philippines – “Pasion de Amor” leading man and Psalmstre New Placenta for Men endorser Ejay Falcon has so much to be thankful for – his afternoon soap opera on ABS-CBN is consistently rating well, endorsement offers have come pouring, and he has maintained a good reputation in the showbiz industry, among other things.

Ejay, accompanied by his Cebuano manager Benjie Alipio, graced the opening of Cebu’s Original Lechon Belly last week, where he was pleasantly surprised to find out that his fans flocked to the venue to meet him, even if his visit wasn’t widely announced. This is sound proof of the actor gaining stronger support from avid TV viewers, thanks to “Pasion de Amor,” – a show he credits for giving his career that needed turning point.

“Pasion de Amor” – which also stars Jake Cuenca, Joseph Marco, Coleen Garcia, Arci Munoz, and Cebuana, Ellen Adarna – has helped Ejay find his niche in acting. With titillating eyes and a body to die for, the “Pinoy Big Brother” 2008 winner has now transformed into one of the country’s most sought-after leading men.

Ejay is likewise grateful that prime brands of scents, jeans, and gadgets trust his celebrity influence. The latest addition to his list of endorsements is the new contract with Psalmstre New Placenta for Men, an internationally-known array of anti-aging skincare and beauty products.

Chief executive officer Jim Acosta divulged that Psalmstre lines up numerous events for its endorsers, which includes mall and radio tours nationwide.

“This January, Psalmstre will bring Ejay, together with Miss Earth-Air 2012 Stephany Stefanowitz to Cebu for the Sinulog grand parade. They will also participate in the Panagbenga Festival in February 2016. We want to bring them closer to our clients, who are basically their fans, because their presence brings happiness to all of their followers,” shared Jim.

Ejay is happy that there have been no negative issues circulating about him in the gossip mills. Asked about his aborted courtship of Ellen, and he quipped: “It didn’t work because, maybe, we are not meant to be just yet. I am not thinking about it, either. It gives me more time to focus on my career.”

Realizing how blessed he is, Ejay vows to continue his yearly treat for his kababayans in Mindoro. Ejay is also one of the quick responders among the talents of his home network during calamities.

“Every year, nagpapalaro ako ng basketball at volleyball sa amin sa Mindoro. After the game, we welcome the New Year together. Nagbibigay ako ng regalo lalo na sa mga kabataan. I have been doing this since 2010,” Ejay shared.