Sun Life ends 2013 with 134% growth

CEBU, Philippines - Sun  Life  Asset  Management  Company Inc. (SLAMCI) is ending the year on a high  note,  marking several accomplishments including a 134% growth in its gross  sales compared to the same period last year, reaching PHP 32 billion as of the end of November.

The seven Sun Life Prosperity Funds, all of which cater to different needs, also  posted  impressive numbers in terms of assets under management (AUM).

Leading  the  pack  is the Balanced Fund, consistently the largest Balanced Fund in the mutual funds industry, with PHP16.8B AUM.

The  other  funds likewise remain to have an outstanding AUM, including the Equity  Fund  (PHP15.4B), Bond Fund (PHP6.6B), GS Fund (PHP629.5 M), Money  Market  Fund  (PHP262M),  Dollar Advantage Fund (USD45.8M), and Dollar Abundance Fund (USD19.4M).

SLAMCI  was  also recognized by the Philippine Investment Funds Association (PIFA)  for  its fund performance. Bestowing upon the company 8 awards this year, SLAMCI now has a total of 47 awards from PIFA since 2006.

“It  truly  has  been  a good year for SLAMCI with all our funds performing very well,” SLAMCI President RienaPama stated. “This is a good boost as we approach a new year.”

Contributing to SLAMCI’s impressive performance is its accessibility, being available both via its mutual funds representatives or its agency force; as well  as  thru  various  bank  partners.  Its  agency force remains to be a formidable   one,   with  the  largest  number  of  licensed  mutual  funds representatives  in  the industry. With more than 2,000 agents spread across the  country,  SLAMCI  expects to add more to its agency force as eight Sun Life customer centers open up in various locations.

Meanwhile,  SLAMCI  has  also  expanded  its  bank  channel.  The  Sun Life Prosperity Funds are already being distributed by ten bank partners – three of which commenced this year. The AUM growth as of the end of November 2013 was a respectable 57%.

Another remarkable achievement of SLAMCI in 2013 is the launch of SLAMCI MF Online,  designed  to  make  investing  more  convenient  for clients. This Internet-based  dealing  facility  will  allow  SLAMCI’s clients to perform various   mutual  fund  transactions  such  as  adding,  transferring,  and redeeming  shares  –  all  without  the  need  to  fax documents or go to a customer center.

“We  are  always  keen  on  improving  our  services for the benefit of our clients,”  said  SLAMCI  President  RienaPama. “This is why we’re excited about SLAMCI MF Online, which we believe will come in handy for clients who keep busy schedules because they can invest on their own time, at their own convenience.  SLAMCI  MF  Online is available to them 24 hours a day, seven days a week.”

Clients  who  are  registered  users  of SunLink Online can immediately use SLAMCI  MF  Online,  while those not yet registered simply have to follow a few simple steps to create an account.  (FREEMAN)