InstaCase opens flagship outlet in SM Cyberzone

CEBU, Philippines - Addressing the need for personalized protectors for mobile gadgets with a short waiting time, InstaCase officially opened its flagship mall store in the country, starting off in the Queen City of the South.

Last Friday, company officials formally launched their first InstaCase mall store in the Philippines, located at Cyberzone, SM City Cebu.

InstaConcepts president Dennis Paolo Mendoza said in an interview that the concept of providing customized cases was inspired from seeing the market making cases on their own or purchasing them online but are taking a long time to get the order.

InstaCase is believed to be the first-of-its-kind retail store in the Philippines that takes mobile gadgets and accessories to the next level with the next-generation printing methods, long-lasting materials and high-quality products that guarantee absolute protection, functionality and aesthetics.

“InstaCase is the first and only instant smartphone and tablet case provider that allows you to express your creativity, love, freedom and artistic side by creating your very own fully customizable smartphone case. We have the tools and technology to make it happen; everything else is made you,” he said.

The state-of-the-art instant printing technology from Korea and China allows to print the preferred design directly to any silicone or hard plastic case.

Aside from supplying their cases and ink on their own, Mendoza noted that the company boasts of its convenience and speed of delivering its services to the clients.

“Designing your very own gadget’s case has never been easy, fast and stylish. First, pick your design. You may have your own style. Then, choose your case. Wait for only five minutes for your customized case to be printed,” he said.

Mendoza said InstaCase revolutionizes the way users can personalize and customize their Samsung and Apple gadgets, whether it may be iPhone, iPad, Android, smartphones and tablets. They will soon offer cases for Samsung tablets next month.

“For every new model coming out, we have a new case unit ready in the market,” he said.

The first mall store had its soft opening during the last week of May. Currently, InstaCase has two more branches located at Mactan Cebu International Airport and Ayala Centrio Mall in Cagayan de Oro City.

Mendoza further revealed that they will open four more mall stores within this year particularly in Ortigas, Alabang and Makati. Another InstaCase company-owned store will also be opened in SM North EDSA this July.

He added that they are also eyeing Davao as an ideal location to expand.

He said that the aggressive expansion of InstaCase for 2013 will mostly be strategically situated in malls in the country given the high foot traffic.

Mendoza also admitted that the company plans to open itself for franchising in the years ahead, establish an office in Cebu for corporate accounts and provide InstaCase booths during events.

InstaCase products range from P450 to P750 for mobile phones and P1,000 to P1,500 for tablets. /JMD (FREEMAN)